Blog
Read the Spike Blog to learn from NZ’s best email marketing agency how to send Email With Purpose and put a SPIKE in your sales.
Mar
30
As a visitor to Mailchimp HQ in 2019 for the Partner Lab, I had a glimpse into what it's like to work at Mailchimp. In my opinion, it looked like a great place to be and an excellent company to...
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Mar
29
Good morning. I was listening to Jesse Itzler on the Brad Lea Dropping Bombs podcast and Jesse said something about goals that really stood out for me. If you don’t know who Jesse Itzler is it’s worth checking him out....
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Mar
22
I was on a call with a friend recently and as we were discussing various topics he made the comment that your first thought isn’t your fault. I was keen to dig into that idea. Your first thought is the...
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Mar
15
Good morning. There are a lot of quotes and books even about being present. They’re all great in their own way. They stimulate thought and tell you why it’s important to breathe. But, to me, it seems selfish sometimes to...
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Mar
12
I'm starting a new business and want to get my first 100 subscribers. How do I get them? That's a question asked every day somewhere in the world to a Mailchimp Expert. It's a great question because there's a heap...
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Mar
10
I don’t have a crystal ball but I am always bullish about email marketing sticking around for a very long time to come. There is still no better channel for return on investment and no more private, direct or business...
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Mar
10
I thought this was an interesting question for me and my fellow Mailchimp experts to answer. That's because it leads to, "Who or what inspires us to do better email marketing?" The answers were all different and it goes to...
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Mar
08
Good morning. What is your most prized possession? What is the ‘thing’ you should protect at all costs and not allow it to become undisciplined or filled with the detritus of news and useless events? Your mind. Epictetus wrote, “If...
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Mar
05
Now, we’ve done hundreds of our famous audits I recently asked the guys what are the Top 5 mistakes businesses are making in their email marketing. 1. For MailChimp users, their lists are not properly segmented. It is very rare...
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Feb
22
What does it mean to be successful? If you’ve ever read about what people say to hospice staff, they never mention the money they made or the fame they had. On the contrary, they talk about family, friends and experiences....
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