Linda Coles had nice things to say about the footer of our last Spike news email in her blog entitled What Marketing Opportunities Are You Missing? “We all get email newsletters, some better than others and today I got one…
Mar
11
Online and Retail
Aug
03
It is a well known and indisputable fact that an email’s subject line is one of the most important parts of any email. Your email can be as pretty and full of amazing content as you like, but if that…
Jul
02
We’re so much better together. So says Ben Goodale from justONE. Despite having a seemingly natural relationship – they both exist in the online space – email and social media are too often treated as separate conversations with the customer….
Jun
09
It’s often said that it’s much easier (and cheaper) to gain repeat business than it is to find new customers. However, so often the focus remains on acquiring new buyers. Don’t get me wrong, I’m not suggesting that new customer…