Why Small Business Isn’t Winning on Social

Posted by Spike Opinions and commentary

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Social media, unlike digital media 10 years ago, is a much more patient game. With SEO and banner ads and email marketing it was all instant gratification. Social media isn’t, and that’s why so many people are struggling with it. The reason so many people “don’t get it” is that they’re not willing to put in the two years of eating crow to get the results or don’t know what they are looking for.

Read the full article from Gary Vaynerchuk